Getting started
Understanding Your Analytics
How to read partner analytics charts, funnels, and performance trends.
Overview metrics
Analytics shows businesses onboarded over time, activation funnel conversion, and payout trends. Use the range selector (30d, 90d, 365d, all) to zoom in or out.
Activation funnel
The funnel tracks how many businesses reach profile completion, payments enabled, catalog live, first transaction, and 30-day activity.
Use this to identify where merchants stall — e.g. many reach catalog but not first payment — and schedule targeted follow-ups.
Performance score
Your performance score (0–100) reflects onboarding vs target, activation rate, retention, setup completion, payments adoption, and KYC compliance.
Scores update daily. Improving activation and retention supports stronger merchant health and commission opportunities.